L.A.’s Favorite New Makeup Trend Is Perfect For Valentine’s Day

When it comes to eyeshadow and eye makeup, celebrities are getting realcomfortable with the unexpected. Over the past year alone, we’ve seen unlikely shades like yellow, green, blue, and evenred pop up on red carpets with the nonchalance of just another regular, shmegular smokey eye. Now, it seems that it’s pink’s time to shine — just in time for Valentine’s Day.
Now with any bold shade, you might be feeling some trepidation. However, as the celebs ahead have proven, with the right shade and application, pink eyeshadow can be surprisingly versatile, ranging from natural to romantic to modern to simply chic as hell. And speaking of shades, there’s plenty to choose from, including dark magenta, peach, and Pepto-Bismol.
Ahead, we’ve rounded up our favorite pink eyeshadow looks that we can’t wait to put our own spin on come February 14.